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PaperCity_May_2025_Houston

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Under her leadership, American Art Resources will continue to anchor its work in evidence-based design — a hallmark of its approach since inception. Ogazon is doubling down on data and innovation, noting that biophilic and nature-based art can reduce patient recovery time by up to 15 percent and boost staff retention in clinical settings. But beyond the data, she's steering the firm toward emerging technologies, embracing immersive and interactive installations — from augmented reality to motion-responsive sculpture — as essential tools in modern placemaking. "No two organizations speak the same visual language," she explains. "Our strength lies in translating their ethos into art that not only reflects but elevates who they are." Ogazon's strategy also extends inward. With a clear focus on talent cultivation and a culture of mentorship, she sees leadership development within the firm as vital to maintaining its edge. "Vision is only as strong as the team who carries it out," she says. "We're not just curating spaces — we're curating the future of the industry." With Ogazon at the helm, American Art Resources is no longer just leading the conversation on art in the built environment. It's writing its next, most ambitious chapter with elegance and conviction. americanartresources.com Reinvented A Legacy PAPERCITY PROMOTION Vision is only as strong as the team who carries it out. We're not just curating spaces — we're curating the future of the industry. Fernanda Ogazon Ushers in a New Era for American Art Resources — Fernanda Ogazon 78 I n Houston's high-stakes world of art and design, American Art Resources stands as a paragon of vision and execution. Founded in 1976, the turnkey art consulting firm has quietly shaped more than 300 million square feet of space — from pioneering healthcare environments to iconic hospitality and corporate destinations. With the appointment of Fernanda Ogazon as its third president & CEO, the firm is entering a new era — one defined by global insight, strategic growth, and aesthetic precision. Ogazon brings more than 15 years of experience at the intersection of art, marketing, and business development. Her work has spanned borders and industries, collaborating with international artists from all over the world and with clients across Mexico, Argentina, Europe, and throughout the United States. That international breadth informs a uniquely dynamic perspective — equal parts curator, strategist, and cultural translator. "Art isn't just decoration — it's strategy," Ogazon says. "In today's climate, the right visual narrative can reinforce a brand's identity, improve well-being, and even impact performance." Fernanda Ogazon

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