Issue link: http://papercitymagazine.uberflip.com/i/734535
a CEO who asked Swoon to work on the interiors for his 30,000-square-foot office building and the rebranding of his company as well. "We're truly multi-design, across all disciplines," Taylor says. "Not many firms in the country are taking the kind of holistic approach we are." For the Adolphus, Swoon is gunning to bring back the vibrancy and excitement of the Beaux Arts-era hotel conceived a century ago by Adolphus Busch. The public spaces, including the lobby, will debut in December. Details are under wraps until then, but expect to be drawn inside from Commerce Street via a reimagined check-in and ground-level lobby. Cozy nooks will break up the second floor's long lobby. "There will be lots of areas to tuck in for the day," says Taylor. "Places to work, places to meet, all designed in a way that feels residential in nature." Set against a backdrop of 100-year-old mahogany paneling, will be furnishings in Swoon's signature wood, stone, leather, mohair, and velvet, along with contemporary Texas art. The French room, with its glorious arched ceiling and ornate Louis XV detailing, will be treated with a light hand; it's slated to reopen in 2017. The hotel's rich legacy is the driving force behind everything, Reitmayer Sano says. "We're going back to the Adolphus' original Beaux Arts German and French roots, bringing back its liveliness and conviviality. But we're reimagining it in a fresh way." Swoon, the Studio's downtown offices. 1530 Main, the Joule's publication, conceived and produced by Swoon, the Studio and Headington Companies. Inspiration board with a stone unearthed during the Adolphus renovation. (Continued from page 44) 46 Samples for a a residential remodel project Objects, vintage art, materials, and tools in the studio. CLIENTS TEND TO BE CREATIVES AND OUT-OF-BOX THINKERS.