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R eed brings that same romantic maximalism home in his Fromental collection. His personal favorite, Ambiguous Tiger, was born directly from his Fromental runway collaborations — a bold, spine-like design that reads as either a ribcage or a tiger skin. "There's something very Halston, very New York, very much of the '70s about tiger," Reed says. "Something so rock 'n' roll and romantic." It's printed on gilded paper for the walls and cut by hand into heavyweight velvet for the throws and cushions. Reed wants us to take cues from his runway shows and be fearless "It's so important to mix patterns — I would be almost disappointed if someone did a room in just one," he says. Wilde Dreams, the design Reed chose for his own bedroom, began as a classic Fromental chinoiserie — what Reed calls a naturescape — that he reimagined in vivid colors with a lustrous moiré background. Deshayes also wove in two intimate personal details at Reed's request: bumblebees, a reference to the pet name his husband, Eitan Senerman, uses for him, and swallows, a nod to Senerman's tattoos. "I love hidden messages, hidden meaning," Reed says. "It's almost like a little something blue that you put into a wedding dress." It was Wilde Dreams, with its not-so- veiled reference to the flamboyant Oscar Wilde, that convinced Butcher and Deshayes the collaboration needed to go further. "What Harris brought was an unashamed confidence — that bold, vivid statement. It took us back to our roots," Butcher says. Behind every Fromental design is a painting — and behind every painting is Deshayes. Each new design begins with her hand, capturing what she calls the "correct handwriting style" before the technique is passed to the house's painting studios. For Reed's collection, Deshayes painted the initial masterpieces herself, including the Wilde Dreams and Fluid Meadow wallcoverings, which are hand-painted and hand- embroidered from start to finish. Reed, who has spent his career obsessing over couture- level craft, was stopped in his tracks. "I think a lot of people think it's just printed or painted or gilded," he says. "But the level of execution and extraordinary craftsmanship that goes into their wallcoverings is insane. I haven't seen anything like it even in couture." For Ambiguous Tiger, Deshayes reached back 30 years to a technique she had studied but had never used: devoré, a 19th-century process famously employed by the House of Worth, in which chemicals are applied to velvet to burn away the pile and reveal a pattern beneath. Deshayes made attempt after failed attempt before arriving at a flawless result. "It took many abortive efforts until the final one actually worked," she says. 93 All fashion Harris Reed Spring Summer 2026 "It had to be perfect." For Reed, the collection is just the beginning. He has plans for a full world of interiors yet to unfold. "The wallpapers just gave me the interior bug," he says. But it speaks to something larger. "Avenues of escapism are what we're all looking for." fromental.com, georgecameronnash.com. "Avenues of escapism are what we're all looking for." Lizzie Deshayes, Harris Reed, Tim Butcher and Ambiguous Tiger wallcovering Wilde Dreams wallcovering in moiré silk. Whispering Wisteria hand- painted silk wallcovering JASON LLOYD EVANS SULEIKA MUELLER SULEIKA MUELLER — Harris Reed Wilde Dreams