PaperCity Magazine

PaperCity Dallas November 2021

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PAPERCITY ADVERTORIAL W ith designer collections from Chanel, Hermès, Valentino, and Yves Saint Laurent lining the well-procured racks at Clotheshorse Anonymous, it's easy to forget the store's humble origins. For more than four decades, Clotheshorse Anonymous has set the standard for Dallas luxury consignment, coming a long way from the North Texas carport where it all began. Clotheshorse Anonymous is very much about the new, now, and luxe, just as it was in 1974 when suburban moms Jan Kennedy and Nancy Ungerman dove into friends' and neighbors' closets, finding designer treasures that deserved another go at cocktail parties, weddings, and galas, and ingeniously resold the pieces. They soon traded their driveway operation for a locale befitting the designer labels they were selling. Despite the antiquated requirements the women endured to procure a bank loan, Kennedy and Ungerman became small-business owners of an enduring concept: luxury retail consignment. Fast forward almost 50 years, and Clotheshorse Anonymous continues with the same love for fashion and attention to the bottom line. The boutique is the ultimate destination for consignors and shoppers alike, thanks to attentive customer service, wide selection, and hearty payouts for those who choose to sell their designer wares to the store. "Luxury resale is booming right now," says Jennifer Mayrath, director of operations at Clotheshorse Anonymous. "People are excited to be safely going out again, and they are ready to sparkle." Rescheduled weddings and galas delayed due to COVID are back on the calendar, along with travel and a full slate of holiday parties. Athleisure isn't going anywhere any time soon, but it's shifting to the background while sequins and elegant black gowns take center stage. There's also a strong interest in fall florals and colorful dresses. Alice + Olivia, Badgley Mischka, Monique Lhuillier, Halston, A.L.C., and Veronica Beard are just a handful of designer labels consigned at Clotheshorse Anonymous. "Our shoppers are looking for party dresses GETTING TO KNOW CLOTHESHORSE ANONYMOUS Clotheshorse Anonymous Readies for Sparkle Season with Designer Labels Clotheshorse Anonymous | 11661 Preston Road, Suite 236 | Dallas, TX 75230 | 972.233.7005 clotheshorseanonymous.com and evening gowns at a great price," Mayrath says. "Since there are rarely multiples of anything consigned at the store, if a shopper sees something on the store's website or social media channels, it's wise to scoop it up." Luxury handbags are always popular in the resale industry, and every piece is verified through Entrupy, an AI-powered authentication solution service. The store accepts a variety of designer bags, but brands such as Balenciaga, Chanel, Gucci, and Louis Vuitton are eligible for immediate payment. Favorites like Chanel and Vuitton bags are in and out the doors quickly, as are all small luxury leather goods. Accessories and jewelry (David Yurman, Hermès, John Hardy) are other high- demand categories and perfect for holiday gifting. "Many people consign so they can get something new," Mayrath says. "They know somebody will enjoy that bag, dress, or jewelry as much as they did." Sustainability is another upside of consignment retail. Clotheshorse Anonymous donates any unsold items to a rotation of charity organizations, extending the use and benefit of each piece. It's just another full- circle moment for the venerable retailer that has become a fixture on Dallas' luxury retail landscape. Nancy Ungerman, Jan Kennedy

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