PaperCity Magazine

PaperCity Houston May 2023

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Page 21 of 99

Canyon Ranch: A t the Tucson, Arizona, Canyon Ranch resort, a guest met with one of the staff's medical doctors to address his persistent back pain, which had started five years before. "Well, what happened five years ago?" the doctor asked. News of a traumatic personal event came to light, and the physician referred the guest to the resort's mental health team. His therapist soon discovered itself on the resort's personalized and integrated system: Your team — which could include a physician, dietitian, mental health therapist, acupuncturist, exercise physiologist, aesthetician, spiritual wellness provider, massage therapist, and others — is in constant communication to develop your tailored program from multiple points of view. Now Canyon Ranch is taking their philosophy and guidance a step further, by launching membership-based clubs that will allow you to continue your expert-led progress once you've returned home. The first of these will debut in Fort Worth (late 2023) and Houston (2024), with memberships likely becoming available this spring for Fort Worth and next year for Houston. A 600-acre full-amenity resort is also coming to Austin in 2025. B efore there was Goop, before medicinal psychedelics were on their way to legalization, before celebrities detailed their shaman- led retreats, there was Canyon Ranch. Opened in 1979 by Melvin "Mel" and Enid Zuckerman, it was born out of a personal desire to live a healthier lifestyle. Mel, then in his 50s and 40 pounds overweight, feared he was heading down the same path as his father, who had just died. But after an exercise- and diet-fueled stint at a The Legend Considered the original wellness resort when it launched in Tucson 43 years ago, Canyon Ranch is expanding its national footprint with new membership-based urban clubs. Texas will be the first state to join the Canyon Ranch microcosm, with two such clubs and a 600-acre resort on the way, thanks to new owner, Fort Worth-based real estate tycoon John Goff. By Dani Grande much of the pain was actually attributed to the emotional blow, and so, the real recovery began. Legends like this are not uncommon at Canyon Ranch, where visitors pay an average of $900-plus per night to reset their physical, mental, and spiritual health. That fee includes activities, lectures, unlimited meals and snacks at the property's restaurants, dozens of wellness experts and practitioners, and luxe accommodations. The staff prides Double U Dude Ranch pool, circa 1950s, which would later become Canyon Ranch Tucson COURTESY FRASHERS FOTOS COLLECTION & POMOMA PUBLIC LIBRARY, POMONA, CALIFORNIA (Continued on page 84) 20

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