PaperCity Magazine

January 2019- Dallas

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38 B renda Schoenfeld spent the last 16 years in Florence designing jewelry and ren- ovating and furnishing two opulent homes — Villa Ser- ena in Tuscany and Villa Joya in Florence. Now, she's landed back in Dallas, with a new boutique, Brenda Schoenfeld Now, which showcases her collections for home (bedding, pillows, towels, Venetian glassware), jewelry, and clothing, as well as creations from her family's silver workshop in Taxco, Mexico. She returned to Dallas to care for her ailing father, and after he passed away, she asked herself what her next life step would be. "So," she says. "I decided to do a store that is a refl ection of who I am now. I wanted to bring back all the beautiful things from Italy that I learned about, and saw, and loved." While living there, Schoenfeld learned to work with gold, precious stones, and faceted glass, selling her jewelry to pri- BY REBECCA SHERMAN. PRODUCED BY MICHELLE AVIÑA. PHOTOGRAPHY ANA HOP. MI CASA, ES SU MI CASA, ES SU CASA Brenda Schoenfeld wears a sterling silver necklace designed by Eduardo Herrera, $7,200. Necklace and pendants designed by Brenda Schoenfeld with diamond dust, silver, pearls, and shells, $590 to $1,600. Black porcelain vessel with pure silver applications by Cristina Castillo, $450

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