Issue link: http://papercitymagazine.uberflip.com/i/1547304
And, in the plot twist no screenwriter could top, NYSE just opened its own Dallas headquarters in August. Dallas challenged Wall Street. And Wall Street just moved to Dallas. Charlie Sheen, Michael Douglas in Wall Street (1987) Y'ALL STREET: THE MINISERIES Taylor Sheridan, call your agent. This show practically casts itself. But our dream miniseries is not The Wolf of Wall Street. Too sweaty. Think Succession relocated to Dallas, except everyone isn't biologically related and at least one person knows how to shoot. • Jon Hamm as James Lee: Authority, tailoring, controlled ambition. • Josh Duhamel as Greg Ferrari: COO competence with just enough weekend- ranch plausibility. • Glen Powell as Cameron Smith: Texas-born, competitive, alarmingly camera-ready. • Kyle Chandler as Jeffrey Brown: The lawyer who never raises his voice because he doesn't need to. • Patrick Dempsey as Jaime Gow: CFO with excellent silver-temple economics. • Timothy Olyphant as Rick Yoder: Could rebuild the exchange after a cyberattack, then make an 8 pm dinner at the Lions Den at The Stoneleigh. • Walton Goggins as Kyle Bass: He'll do the Dallas hedge fund manager, investor, and conservation entrepreneur great justice. • Jean Smart as Elaine Agather: Glamorous, formidable, funny — and entirely believable delivering a line that ends a boardroom argument before anyone realizes an argument occurred. Guest stars as Dallas social swells! Think restaurant scenes, boardroom brawls, cool cameos, posh passersby. • Jordan Roth as Nancy Rogers. Dallas has long loved a benevolent Nancy: Hamon, Dedman, Nasher, Halbreich. • Naomi Watts as Marguerite Hoffman. (And if Sheridan's team can land a location shoot at her private art gallery, hello, Emmy Award.) • Christine Baranski as Cindy Rachofsky. Every town needs an honorary sheriff, and she is ours. • Gene and Jerry Jones as themselves. (Who else?) on catastrophe. (If you want the finest synopsis of how "the short" worked, just YouTube Margot Robbie explaining it from a bubble bath. With a flute of champagne.) SLICKER TICKERS Because even securities symbols deserve branding. Ticker symbols are miniature corporate identities — part abbreviation, part vanity plate, part exceedingly valuable branding exercise. A company headed for the NYSE generally requests its preferred symbol (and alternates), with the exchange handling its reservation under a national system designed to prevent two issuers from claiming the same identity. NYSE-listed symbols can now run up to four characters; the broader national symbology system accommodates root symbols of one to five. Some are dutiful abbreviations — AAPL for Apple, MSFT for Microsoft — while the memorable ones become jokes or pieces of folklore: Harley-Davidson's HOG, for instance, or Southwest's LUV, honoring its origins at Dallas Love Field and still, in our estimation, Dallas' ticker-symbol masterpiece. TXSE plays by the same national reservation system, meaning Y'all Street now has the opportunity to mint a few classics of its own. Naturally, we have some suggestions: BEVR = Buc-ee's, Ltd. BIRD = Crow Holdings, LLC BOOT = Lucchese, Inc. BUTT = H-E-B Grocery Company, LP CHIL = YETI Holdings, Inc. CHIP = Texas Instruments Incorporated CONE = Blue Bell Creameries, LP CRAW = Stanley Korshak / Mitchell Stores DRLL = Hunt Consolidated, Inc. EST8 = Briggs Freeman Sotheby's International Realty FWRD = Forty Five Ten GENE = Dallas Cowboys Football Club MDRN = The Conservatory MOON = Crescent Real Estate LLC NPRK = NorthPark Center OLD$ = Rosewood Mansion on Turtle Creek PRVT = JSX ROSS = Hillwood Development Corporation SING = Canary SOLE = Deno's of Highland Park SPND = Highland Park Village SWET = Ritual One WHAT = Whataburger Restaurants LLC Imagine the CNBC crawl someday: WHAT up 4 percent. BOOT hits a 52-week high. CRAW rallies. Ridiculous? Perhaps. Then again, a decade ago, Y'all Street sounded like a joke. Now it has a stock exchange. 75

