PaperCity Magazine

PaperCity Dallas March 2024

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Vignettes in Phillip Jeffries' new Dallas showroom feature Lustrous Lines, top, and Fluent wallpapers from the 2024 collection. Kathy Frietsch Fritch & Co The walls do the talking at Phillip Jeffries' jaw-dropping new Dallas showroom, where every inch is covered in sumptuous materials, patterns, and designs. A lush garden of peonies blooms across a 16- foot wall in the entry, while hand-painted cumulus clouds waft along a shimmering wall of capiz shells on another. Custom desks and consoles are wrapped in Phillip Jeffries wallcoverings, including a striking embossed vinyl snakeskin. At 3,000 square feet, the new showroom is the largest yet, with room to display more than 450 collections and showcase the freshest introductions and colors for 2024. Look for Enchanting Planks, a wallpaper made from banana leaves that are cut, dyed, and laid by hand into a striking collage; Serene Weave, handmade from paper and linen; Heritage Threads' elegant weave, drawn from ancient craftsmanship; Against the Grain, a chevron pattern made from thinly sliced wood that's inspired by parquet woodwork; Fluent, a hand-painted oversized flowing ribbon design; and Perfect Plush, a suede-like material fashioned into three-dimensional rectangles reminiscent of oversized subway tiles. Nestled among the gorgeous vignettes are intimate work areas that allow designers to meet with clients and view the entire collection on touchscreens. Many of the wallpapers are ready to ship — the company's New Jersey warehouse has more than one million yards in stock. Phillip Jeffries, Dallas Design District, 1025 N. Stemmons Freeway., phillipjeffries.com. Rebecca Sherman We're Speechless CHRIS LITTLE PHOTOGRAPHY

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