Issue link: http://papercitymagazine.uberflip.com/i/1405904
ELEPHANT'S BREATH, SIGH Above, from left: Farrow & Ball's Pitch Blue, No. 220. Sulking Room Pink, No. 295. Bancha, No. 298. G et your brushes and rollers ready: Farrow & Ball, the 75-year-old English paint and wallpaper brand that's loved by the design world, has opened its first freestanding retail store in Dallas, just in time for Texas Design Week Dallas and Kips Bay Decorator Show House. Located in the Dallas Design District, the almost-6,000-square- foot British paint emporium carries the full range of paint and wallpapers. Paints are available in Modern Emulsion (super-tough and washable) and the beloved Estate Emulsion with its signature chalky matte finish. On- site paint-mixing, expert color advice, The company introduces new colors periodically (all paints are crafted from eco-friendly formulas), so stay tuned for any new colors to drop this fall. The new Dallas store is the 16th addition to Farrow & Ball's retail portfolio in North America, and the first to open since 2018. That puts its roster of worldwide showrooms at 61. Longtime local Farrow & Ball stockist Artifkt, which has carried the brand in the Dallas Design District since 2013, will also continue to offer its paints and wallpapers, both to the trade and public. Farrow & Ball, 1301 Oak Lawn Ave., farrow-ball.com. By Rebecca Sherman and in-home color consultations are also available. Farrow & Ball's paints are complex and full of depth and character — the result of high levels of pigments and longstanding artisanal methods used to make the paints. The brand's 132 core colors have quirky and evocative names, such as Dead Salmon, Mouse's Back, and Borrowed Light. The iconic Elephant's Breath, a gray hue with a whisper of magenta, was created by legendary British interior designer John Fowler. Farrow & Ball works with the British National Trust, restoring heritage properties, and has collaborated with the National History Museum London in a collection called Colour by Nature (Duck Green, Broccoli Brown). 138